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Elevating Luxury Spirits and Gifting Online

Porters Lux asked us to create an elevated digital experience that matched the warmth and personality of their boutique liquor brand. Their previous site made product browsing difficult, and promotional content lacked structure.

Alcohol
Shopify
Yotpo
Clients
Porters Lux
Industry
Liquor
Role
Strategy, Design & Development
The Problem

Our challenge was to design an ecommerce experience that captured the prestige of Porters Lux while remaining accessible to everyday shoppers. Our goal was to simplify navigation across its wide product range, enhance mobile usability, and create an experience that feels both aspirational and effortless.

Our Approach

Recognising that many customers browse on mobile while planning celebrations or searching for last-minute gifts, we prioritised a mobile-first design. Every interaction was refined for seamless browsing, smooth category exploration, and quick checkout.To aid discovery, we introduced a visually-led structure that highlighted premium collections from rare Japanese whiskies to iconic champagnes. We complemented this with detailed product storytelling, ensuring customers could shop with confidence and inspiration.The design language combined luxury cues, refined typography, clean layouts that resonated with both collectors and casual buyers.

Boosting Conversion

By prioritising a mobile-first experience and goal-oriented design utilising bundles, we aimed to enhance Porters Lux’s online engagement and sales. Our carefully crafted user journeys, visually intuitive navigation, and detailed product pages guided visitors seamlessly from discovery to purchase, resulting in a smoother shopping experience and increased confidence in selecting premium spirits and gifts.

The Results

Our solution produced an online experience that authentically mirrored Kido's brand while guiding users smoothly through their product journey. A perfect blend of design and ecommerce strategy underpin a website that not only showcases their products but captured Kido's vibrant essence.

The
Results

The outcome is a polished, premium experience that feels aligned with the brand’s values. Customers can explore more easily, promotions have greater clarity, and the site now has a strong foundation for future growth and engagement.

185%

Increase in revenue

58%

Increase in conversion

70%

increase in sessions

3%

Increase in AOV