Pricing
Every price, published.
Choose what your store needs and see the price as you go. We confirm your scope and fixed project price before you commit. For ongoing growth, choose a monthly plan with clear inclusions.
Building your store
Where it starts.
Explore the options in our configurator to see what your project could cost.
Shopify launches and rebuilds
A Shopify store designed around your brand, with the core pages and functionality your customers need.
Migrating to Shopify
Your new store plus products, customers, orders, redirects and search data brought across.
Brand refresh
Type, colour and an imagery direction for your store, with a short guide your team can use.
Full brand identity
A new logo and visual identity, with guidelines, ready before the store design starts.
Planning session
Included with every build. We review your goals, selected features and launch requirements, then confirm the project scope.
Polly Discovery
For projects that need deeper customer research or technical planning before we can define the build. Three workshops with our strategists, a technical audit of your store, and a scope of work with our recommendations, presented as a deck you keep.
The configurator
See it add up as you go.
Choose your pages, features and services, with clear explanations and a price for each. See how your choices shape the total, then share your project with your team.
Price your storeOngoing growth
A clear plan. A fixed monthly price.
Whether Polly built your store or you're joining us with an existing one, choose the level of support your business needs. Every plan includes your portal, a growth lead and your monthly AI visibility score.
Grow
Build a consistent rhythm of improvement across your store and marketing.
Each month
- One request in progress at a time
- A conversion review, with the fixes made
- Email and SMS flows kept running
- Technical SEO fixes
- Your AI visibility score
Accelerate
Make more progress with regular campaigns, testing and store improvements.
Each month
- Two requests in progress at a time
- A conversion test on real customers
- Two email campaigns
- Search priorities and fixes
- AI visibility fixes as they come up
Lead
Give a busier brand more capacity for campaigns, testing and ongoing improvement.
Each month
- Three requests in progress at a time
- Two conversion tests
- Weekly email campaigns
- New content for search
- A quarterly planning workshop
Add-ons
Need more of one thing?
Add it to any plan, month by month.
Compare the plans in detail
| Grow | Accelerate | Lead | |
|---|---|---|---|
| Requests in progress at a time | One | Two | Three |
| Conversion optimisation | Monthly review and fixes | One test a month | Two tests a month |
| Email and SMS | Flows kept running | Plus two campaigns a month | Plus weekly campaigns |
| SEO | Technical fixes | Plus search priorities | Plus new content every month |
| AI shopping | Monthly score | Plus fixes as they come up | Plus quarterly review |
| Growth lead and monthly review | Included | Included | Included |
| Planning workshop | Quarterly |
Questions
About pricing.
Is the configurator total the final price?
It's the price for what you chose, confirmed in your planning session. The price in your signed scope of work is the price you pay.
What counts as a request?
A single piece of work you could describe in a sentence or two, like a new section, a landing page tweak or a fix. One in progress means we finish one before starting the next, in the order you set.
Do campaigns, SEO and tests use my request slots?
No. The campaigns, SEO work and tests listed in your plan run alongside your requests.
How quickly do you get to a request?
We agree what's next with you at the start of each fortnightly cycle, and you can see it all in your portal. If something urgent comes up, tell us and we'll agree a new order with you.
Why don't you charge by the hour?
Because you can't plan around an hourly rate. A fixed price for the build and a fixed monthly plan afterwards means you always know what's coming.
What's not included in the price?
GST, your Shopify plan and any app subscriptions, which you pay directly, so you always see exactly what they cost.
When do we need Polly Discovery?
When there's more to work out than a planning session can cover: several systems to connect, a complicated catalogue, or a brand still taking shape.