Perdays | Polly

Empowering Women’s Wellness Through Smart Design

We collaborated with Perdays to craft a digital presence as refined and purposeful as their range of supplements for women. Focused on enhancing accessibility and trust, our mission was to deliver an elegant, informative, and conversion-driven online experience that reflected the brand’s scientific integrity and modern femininity.

Wellness

Shopify

Okendo

Clients

Perdays

Industry

Health & Wellness

Role

Strategy, Design, Development

The Problem

Perdays needed an e-commerce experience that matched their reputation for innovation and care. The challenge lay in communicating their science-backed credibility while maintaining an approachable, lifestyle-oriented tone. With a growing mobile audience, usability and trust were key.

Our Approach

We began with a focused discovery phase to understand user behaviour and client goals. We prioritised strategies to increase AOV, conversion, retention and product discovery, with a strong focus on mobile optimisation. Wherever possible, we identified apps that could meet requirements out of the box to streamline delivery and performance.

Our Solution

We set out to make Perdays’ digital experience feel both seamless and sincere. By reimagining the mobile journey and refining product information through intuitive design, we reduced hesitation and strengthened customer confidence.

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Implementing subscriptions made repeat purchasing effortless, while the guided quiz powered by Okendo helped customers quickly identify the products best suited to their needs. We also introduced a loyalty program with Okendo to reward returning shoppers, strengthening engagement and supporting long-term satisfaction.

Phase two

With Perday expanding their product offering to include vitamin ranges for young women and children, the brand needed a flexible digital solution that could scale with its growth. They partnered with us again to create a seamless 3-in-1 website experience.

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Working within the existing template, Polly engineered custom tab functionality that enabled a cohesive yet clearly differentiated multi-brand site, allowing customers to explore products tailored to their lifestyle while maintaining distinct branding for each of the three sub-brands.